Sports Management

SM105 Principles of Sports Management (3 credits)

This introductory course will address the different managerial and administrative components of the sports industry. The student will be introduced to management principles related to planning, organizing, staffing, leading, and controlling. Topics to be covered will include but are not limited to sports organizations, recreation, intercollegiate athletics, communication, event and facility management, sports medicine, professional sports, marketing agencies and international sports. The student will be exposed to different career opportunities and trends in sports.

SM201 Sports Psychology (3 credits)

This course studies the physical, affective, and coginitive behaviors of both participants and spectators of sports.The focus is on basic psychological principles as applied to sports and exercise behavior. Topics include competition, aggression, moral development, coping with pain and injury, anxiety, self-esteem, stress reduction, and body image. PR: PS101.

SM205 Sports Marketing (3 credits)

This course is designed to give students an understanding of the marketing process as it applies to the sports industry. Topics will include market research techniques, pricing, promotional developments, strategies, and advertising in collegiate, recreational, commercial, and professional environments, as well as the use of sports/athletes as promotional tools for non-sport products. PR: MK105.

SM207 Society & Sports (3 credits)

This course explores the relationship of competitive and recreational sports to social and cultural aspects of society. Sport is analyzed as an important social institution that influences and is influenced by the larger society. Topics will include issues concerning ethics, race, gender, deviance, and social problems, and youth socialization with regard to sports. PR: SS107.

SM225 Sports Medicine and Exercise Physiology (3 credits)

This course will address the principles of the physiology of sport and exercise, the care and prevention of injuries, and basic physical fitness. Class discussions will focus on various types of exercise, muscular strength, endurance, body composition, common sport injuries, and therapeutic treatments. Students will learn basic exercise programs and stress reduction techniques to enhance performance and prevent injuries.

SM301 Sports Finance (3 credits)

This course addresses financial concepts and theories and their application in the professional intercollegiate and commercial sports industries. Specific topics include revenues and expenses of professional, intercollegiate, and private sport industries, budgeting, the economic impact of the sports industry, ticket and concession sales, corporate sponsorship, and licensed sports merchandise. Fundraising resources and financial challenges related to current and future sources of revenue for different sport enterprises are also examined. PR: FI201.

SM304 Sports and the Media (3 credits)

This course is designed to provide students with an understanding of the relationship between the mass media and the sports industry. It will examine sports broadcasting, print media, and the development of public relation tools such as media guides and press releases. Ethical issues in formalized working relationships will also be covered. PR: CO114 or junior status.

SM341 Sports Facilities and Events Planning (3 credits)

This course focuses on the principles and practices necessary to plan, develop, promote, operate and maintain sporting events, athletic centers, and recreational facilities. Emphasis is on issues concerning personnel, finance, profitability, security, concessions, convention centers, event scheduling, equipment management, facilities maintenance, and topics related to liability and risk management. PR: HR210 or junior status.

SM414 Sports Law and Ethics (3 credits)

This course will examine the legal issues arising from the areas of amateur and professional sport. Discussion of amateur sport includes the roles, rules, and activities of the NCAA and questions involving amateurism, eligibility, sex discrimination, and antitrust. Discussion includes professional sports leagues, labor relations, contractual questions, and representation. Issues important to both areas include violence in sport, drug testing, tort issues, and sponsorship endorsements. PR: HU305 & junior status.

SM495 Seminar in Sports Management (3 credits)

This capstone course will integrate previously studied topics in business and sports management courses through in-depth case studies and class discussions. Emphasis will be placed on strategic planning and problem solving while focusing on current issues, trends, and problems in the sports management industry. PR: SM105 & senior status. CR: SM499 or SM498.

SM498 Sports Management Bachelor Thesis (3 credits)

As an alternative to completing an internship, students may elect in their senior year to write a research paper on an approved topic. The paper will focus on a current sports management-related issue and involve significant research. Students must submit a written report to the faculty mentor, who provides guidance throughout the project. PR: senior status & Dean's approval.

SM499 Sports Management Internship (3 credits)

This is an experience-based course in which the student spends a specified amount of time (150 hours minimum) with a sport or recreation agency or organization in order to gain experience and understanding of the application of sports management. The cooperating organization and the College Internship Advisor will provide supervision jointly. Students gain practical experience, enhance skills learned in the classroom, and acquire contacts in the sports industry. PR: senior status & approved Internship Petition.

PR = prerequisite(s)
CR = corequisite(s)